Privacy - Red Rabbit South

Privacy Policy

RRSTH corporate website

Last updated: 7 September 2026

This Privacy Policy explains how RED RABBIT SOUTH PTE. LTD. ("RRSTH", "we", "us" or "our") collects, uses, stores and shares personal information when you visit rrsth.com, contact us, or otherwise interact with the RRSTH corporate website. This policy applies to the RRSTH corporate website. Products and services operated through separate websites, including Strategic Anchor, may have their own privacy notices and terms.

1. Who we are

The operator of rrsth.com and the organisation responsible for personal information collected through the website is:

RRSTH is presented publicly as the Red Rabbit South corporate brand. Formal legal entity details appear here for legal and privacy purposes and do not form part of our brand positioning.

2. Information we collect

We may collect personal information in three principal ways:

Information you provide to us

When you submit a contact form, email us or otherwise contact RRSTH, we may collect your name, organisation, work email address, area of interest, message content and any other information you choose to provide.

Information collected automatically

When you use the website, our systems and service providers may collect technical and usage information such as your IP address, browser type, device information, approximate location derived from IP address, referring page, pages viewed, timestamps and website interaction data.

Cookies and similar technologies

We use essential cookies necessary for the website to operate. Where you consent through our cookie pop-up, we may also use analytics or other non-essential technologies. More information is available in our Cookie Policy and through the cookie settings available on the website.

3. How we use personal information

We may use personal information to:

respond to enquiries and communicate with you;
manage business, product, partnership, research and media enquiries;
operate, secure, maintain and troubleshoot the website;
understand website usage and improve content, performance and user experience;
prevent misuse, fraud, security incidents and unauthorised access;
maintain appropriate business and correspondence records;
comply with legal, regulatory, accounting and professional obligations; and
establish, exercise or defend legal claims.

We do not use contact-form submissions to add you automatically to a marketing mailing list unless you separately choose to receive such communications.

4. Legal bases for processing

Where applicable data-protection law requires us to identify a legal basis for processing personal information, we rely on one or more of the following:

your consent, including where you choose to allow non-essential cookies;
our legitimate interests in operating, securing and improving the website, responding to business enquiries and managing our business relationships;
steps taken at your request before entering into a contract, or performance of a contract; and
compliance with legal obligations.

Where we rely on legitimate interests, we consider whether those interests are proportionate and whether your rights and interests require greater protection.

5. How we share information

We may share personal information only where reasonably necessary with:

website hosting, infrastructure, security and technical service providers;
email, communications, analytics and form-processing providers;
professional advisers, including lawyers, accountants and auditors;
other RRSTH group or affiliated entities where necessary to handle an enquiry or provide a relevant product or service;
government, regulatory, law-enforcement or judicial authorities where required or permitted by law; and
a purchaser, investor or successor in connection with a genuine corporate transaction, subject to appropriate confidentiality protections.

We do not sell personal information to advertisers.

6. International transfers

RRSTH, its service providers and its affiliated entities may operate in more than one country. As a result, personal information may be processed outside the country in which you are located.

Where applicable law requires safeguards for international transfers, we will use appropriate contractual, organisational or legal measures designed to protect the information.

7. How long we keep information

We retain personal information only for as long as reasonably necessary for the purposes described in this policy, including to respond to enquiries, maintain business records, comply with legal obligations and resolve disputes.

Retention periods may vary depending on the nature of the information and the reason it was collected. We may retain limited records for longer where required for legal, tax, accounting, security or evidentiary purposes.

8. Security

We use reasonable technical and organisational measures designed to protect personal information against accidental loss, unauthorised access, misuse, alteration or disclosure.

No website, network or method of transmission is completely secure. You should therefore avoid sending highly sensitive or confidential information through a general website contact form unless specifically requested.

9. Your privacy rights

Under the Singapore Personal Data Protection Act 2012 (PDPA), and under other applicable privacy laws where relevant, you may have rights in relation to your personal information, including rights to request access or correction and, in some jurisdictions, deletion, restriction, portability, objection to certain processing, or withdrawal of consent where processing is based on consent.

You may also have the right to make a complaint to the Personal Data Protection Commission of Singapore or another relevant privacy authority, depending on the law that applies.

To exercise a privacy right, contact privacy@rrsth.com. We may need to verify your identity before acting on a request.

10. Cookies and analytics

Our website uses a cookie pop-up to give users control over non-essential cookies. Essential cookies may operate without consent where permitted by law because they are necessary for core website functions.

Analytics or marketing technologies, if used, should not be activated until the consent settings applicable to the visitor permit them. For details, see our Cookie Policy or open the cookie settings panel on the website.

11. Third-party websites

The RRSTH website may contain links to third-party websites, including Strategic Anchor and LinkedIn. Those websites operate under their own privacy policies and practices. RRSTH is not responsible for the privacy practices of third parties.

12. Children

The RRSTH corporate website is intended for business and professional audiences and is not directed to children. We do not knowingly seek to collect personal information from children through the corporate website.

13. Changes to this policy

We may update this Privacy Policy from time to time to reflect changes to the website, our service providers, legal requirements or our practices. The date at the top of this page shows when the policy was last updated.

14. Contact us

Questions about this Privacy Policy or our handling of personal information can be sent to: